I live in Dublin and I work in Online Advertising and Web Content.
In this blog I cover different topics ranging from “serious” news about Technological Innovations to more casual and funny stuff such as viral vids and things that catch my attention. CAUTION: Irony is my fragrance.
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Category Archives: Online Advertising
Mobiles used to be the future of internet. Well they’re now the present of the internet. Indeed mobile phones will soon (apparently in 2015) take over laptops and PCs when it comes to surfing the web with mobile Internet users growing by almost 17% (representing about 2.7 billion people). Continue reading
Facebook is launching new interactive ads where users can comment on ads and simply called Comment Ads. Continue reading
Twitter has just acquired AdGrok, an online advertising company and Google Adwords certified partner. As their moto says, AdGrok “makes internet advertising simple” by showing Adwords users what works and what doesn’t. Continue reading
If you work in online advertising, you probably know Google Insights, a tool which allows you to compare search volume patterns across specific regions, categories, time frames and properties. Today, Google launches Think Insights. Continue reading
If you work in online advertising like me, you know that finding trends in different markets can become quite tricky. Now there’s a tool which can help us find what people like worldwide, it’s called Likester. Continue reading
In 2010, Google conducted over 60 research studies with the help of partners such as Compete and OTX in order to better understand how consumers search the internet. Below are the results of these studies. Very interesting data for those who work in online advertising. Continue reading